Digital Selling and Sales Training Journal

  Online sales, be they B2B or business to consumer is on a continued upward curve. In fact e-commerce sales is expected to surpass $6.5 Trillion in the next few years. Also, B2B sales alone will exceed 18% of all online sales. If you’re struggling to acquire customers or promote your offline business, you must quickly up skill in the areas of digital marketing and social media. Due to the reach and influence of the internet, most sales and marketing related activity is going online as it’s more effective to reach and interact with your target audience. However, you may find your business struggling online to maintain a presence against competitors. Implementing an effective content marketing, social media and advertising strategy is necessary to thrive online. The goal is to gain maximum customers out of the audience to push more sales and grow more steadily. In this article, we will share the top 10 marketing strategies to increase online sales. With our proven strategi

SEO and Sales, what’s the relationship people often ask. Well, search engine optimization (SEO) and sales go hand in hand but that may not be apparent at first glance. Similar to traditional ad spending, SEO can bring more attention to your business and thus more sales. But unlike SEO, traditional ads stop pulling in traffic when you stop paying. The survival of every business depends on sales, but a strong SEO strategy can give you a leg up on other eCommerce stores in your niche because it puts you in front of more buyers. Why is the link between SEO and Sales Important? About 81% of internet users find a product or service through search engines, but only 30% of businesses actually actively use SEO. Business owners who have tried to implement an SEO strategy found it too time-consuming, overly complicated, or not worth the effort. SEO and sales are interlinked especially when relying on inbound leads but it does require effort. Ho

Sales tools are a critical component in every sales organization. Managing customers, prospects or an online business means dealing with many activities relating to different fields. Among these are CRM, inventory, payments, invoices, and more. As you may imagine, handling all of them manually can be quite time-consuming and challenging. Apart from that, it requires a lot of effort. Through the use of some specific tools, each of these activities can now be managed more efficiently and more quickly thanks to technological advances. Keep reading if this interests you. Our article will outline the six best sales tools to help your business boost sales. Let’s get right into it. Sales tools: why you should use them Using sales tools can offer numerous benefits to you and your sales team, as well as to your entire business. Here are a few of the most relevant benefits you can gain from using them. They automate processes and tasks to help