Digital Selling and Sales Training Journal

Sales challenges facing salespeople have been greatly increased due to remote selling, the hard to reach buyer plus the impact of social media on the sales process. Today more than ever, the balance of power is in the hands of the buyers. Access to endless amounts of data, information and channel alternatives has reduced the impact a salesperson can make, and it is changing how salespeople go about selling. The sales challenges to keep up with shifting buyer preferences which are now heavily influenced by digital data means that salespeople need to engage with customers on their preferred channels. And they need to come prepared to have meaningful conversations, share insights and put concern for the customer above their own self interests. The Sales Challenges in Prospecting. Sales prospecting in the modern sales environment is not an easy task. It involves quite a bit of effort kick start a sales conversation with a prospect and t

Effective Sales Technique Tips Sales technique tips that are effective in helping you raise your selling game. What salesperson couldn’t use an arsenal of sales tips to improve their selling technique?. Selling is a simple endeavor, too many sales coaches try to complicate it with lots of “conventional wisdom”, whereas in reality, most advice will never help you make that sale. After discussing this topic with some of the leading minds in actual sales performance we have produced this concise list of effective sales techniques that really do work. 1. Challenge the Buyers Status Quo. It is about how you sell, not what you sell, you need to teach prospects something new and valuable. Don’t be afraid to challenge the prospect on their views or ideas. You see, every sales has an end – the prospect will choose either you or your competitor. However the real truth is that those are not the only two end points. There’s another option – no decision, which is chosen all too often by