Digital Selling and Sales Training Journal

Buyers are no longer satisfied with product or service pitches. They know about your products and services because they’ve already looked at your website. They’ve most likely read some information or reports on available options, that is, if they are even open to change. According to Gartner research, customers are awash in high-quality, credible information. Improvements in data analytics, content thought leadership, and sales messaging have resulted in high-quality information that informs most business-to-business purchases. In selling today, a new dynamic is ahead that we can’t ignore. Let’s not pretend that the marketplace is going to revert to the way it was. This is the new reality, and it requires a different set of sales skills to succeed. Persistence and assertiveness are the table stakes. Leaning into the chaos requires persistence and assertiveness plus the ability to discern, move quickly, and not rest on the success of past actions. The next shift is comin...

The Digital Sales Institute Sales Skills 101 - The Digital Sales Institute : The Digital Sales Institute presents Sales Skills 101 Training. A complete online sales training program covering all the major skills required to sell. Our sales skills 101 online sales training program offers more than just the basic sales training fundamentals. The program includes a complete professionally developed sales training curriculum , with over 23 VIDEO LESSONS supported with over 100 PAGES of DOWNLOADABLE LESSONS , tips and templates.  It has been designed to help you to discover modern selling techniques, engaging with prospects or customers and the value of understanding your buyer’s motivations. Plus we cover the buyer whys, what experiences buyers expect today and how to build your sales knowledge for working with any customer type to sell successfully. What you will achieve. By the end of the sales skills  sales training program, you will… Acquire a higher level of compl...