Digital Selling and Sales Training Journal

 Learn how to create sales prospecting emails that will get read and generate responses from prospects and customers as part of your sales tactics. The role of sales prospecting emails in the sales process gets questioned from time to time. Well, we do live in a fully digital age, we make online purchases; we communicate with family and friends via texts and social media posts. Any business engaged in marketing and sales must use all the digital means at their disposal, from stunning websites, engaging, and compelling blog posts, social media promotions, online advertising, and more. All of these are designed to keep existing customers and to attract new ones. How About Email? One primary method of finding prospects is through emails. In fact, if done right, research shows that Email marketing has a high ROI of all marketing activities and tools. For every dollar spent, marketers can expect an average return of $42. The question becom

Online sales programs are growing in popularity as more and more sales professionals self-educate. Today, salespeople have to be the link between the digital world and the real world by having the sales skills to engage customers and close sales. Yes, there is (and probably will be for a long time) the need for person to person dialogue in the sales process. The major difference is the skills deployed and the timing of when conversations happen. Selling is about conversations, commitments and problem solving. The modern buyer wants more than the value of the product or solution, so, If you salespeople want to be valued by their customers, they must fully understand their problems. Online sales programs can provide the knowledge so a salesperson can uncover what the customer is missing or needing, then analyze that problem. The skill to get to the root cause of what causes the problem and then to propose what could solve the problem.

Soft skills sales training is becoming just as important as the hard skills training, we are most familiar with in the world of training. We know we live in unprecedented times but most of all, when it comes to the sales profession, these are times of profound change. And this change in the buyer to supplier relationship is affecting everyone. Salespeople may have the technical knowledge, the hard sales training, the product knowledge, the sales presentation skills plus the functional skills to work through the entire sales process. However, today to be really successful in a sales career, salespeople will need something else to succeed in selling. No matter how advanced their technical and hard selling skills are, they will need soft skills, too. Today, a Google search or social media has put product and service information at a customer’s fingertips. They are able to access reviews, download product sheets, compare solutions, and l

What are sales skills training and techniques as they apply in the modern sales process? Like everything else about business, sales methods change on a regular basis. The way that we sell and reach customers will naturally reflect changes in our methods of communication and our technologies. The history of sales over the last several decades has changed dramatically, but the most dramatic changes have come since the advent of the internet and web-based advertising. Plus, the trend towards globalization means that we have to consider ways of communicating with others who may have very different needs than the customers we have worked with before. Customers have changed as well. Today, we as customers expect immediate, convenient, individualized service. If one organization doesn’t provide it, chances are we have another choice to turn to. So, understanding customers is vital to overcoming the competition and learning what it will take

Are salespeople ready to sell is a million-dollar question for any company. How do they or the salesperson themselves know when they are ready to sell? The importance of this question lies in the relevance of professionally trained and prepared salespeople. Sending an unprepared salesperson on to the “battlefield” can reduce customer acquisition and even make you lose important clients. However, you can also backtrack your business if talented salespeople get stuck in the training process. To identify “molded” salespeople, you should focus on their achievements. Some of them can fit into the role much faster than others. That is why your attention should be directed to milestones they need to cross; not how many days have passed since their on-boarding. Time cannot guarantee you results. You cannot expect different people with different skills and personalities to learn at the same pace. Access your salespeople’ readiness based on something more tangible – achievements.

The Digital Sales Institute Sales Skills 101 - The Digital Sales Institute : The Digital Sales Institute presents Sales Skills 101 Training. A complete online sales training program covering all the major skills required to sell. Our sales skills 101 online sales training program offers more than just the basic sales training fundamentals. The program includes a complete professionally developed sales training curriculum , with over 23 VIDEO LESSONS supported with over 100 PAGES of DOWNLOADABLE LESSONS , tips and templates.  It has been designed to help you to discover modern selling techniques, engaging with prospects or customers and the value of understanding your buyer’s motivations. Plus we cover the buyer whys, what experiences buyers expect today and how to build your sales knowledge for working with any customer type to sell successfully. What you will achieve. By the end of the sales skills  sales training program, you will… Acquire a higher level of complete sales

Now more than ever it is important to have some sales training ideas to engage the remote or home based salesperson.  The acquisition of new customers and developing deeper relationships with existing customers has become more difficult. Salespeople now have to figure out how they can adapt to rapidly changing selling conditions, and sales training must match those challenges. The onus is on sales leadership, sales enablement and coaching to meet this challenge. So, they need training that develops not only a salespersons hard selling skills, but their soft selling skills, digital engagement, and the more emotional skills. There is no time to waste, the world is moving faster and faster, more disruption is likely and the sales environment we all once knew is probably never going to return. Planning out and implementing sales training ideas that resonate with the sales team to boost employee engagement is going to be critical. Every company will need to provide train