Digital Selling and Sales Training Journal

Sales Training Exercises : Here are a few sales training exercises to liven up your sales training. The goal of sales training is to give salespeople a set of skills and tools that radically improves their sales performance. The use of sales training courses is an essential part of the whole sales industry, but we need to continually ask what value it adds to sales growth. In fact, up to 85% of sales training fails to deliver a positive ROI. The reason for this is that sales training sessions can vary from being brilliant to being absolutely boring. So hopefully the below sales training exercises can help positively impact on a salespersons experience when it comes to sales training. Sales Training Exercises: 1. Expectations. What will sales training have done for you? Get the sales course participants to imagine it is 1 year from now, they have been using what they learned during the sales training course continuously as part of their sales activity.  Get them to writ

Free Social Selling Training Video on Vimeo : Free tips on social selling training https://www.thedigitalsalesinstitute.com/social-selling-training/ Sales Training for Student Success In The Digital Era. To ensure sales training student success, ( 1 payment gives you access to all online sales training courses), once you have paid you will receive an email from your assigned personal sales training success coach, instructing you how to access all the course materials for any or all the sales courses you wish to complete. Prior to commencing your online sales training courses , you can avail of an introductory web or phone chat to go over each course objectives, questions, learning goals and personal objectives. Once you receive your login details you may commence your sales training, the course payment allows you access all courses, materials and lessons for twelve months. You can repeat any course as many times as you wish. Upon completion of each sales training s

What is Social Selling : What is social selling and what part does it play in the social media influenced sales process are fundamental questions now being asked by sales leaders across the globe. They want to know if social selling can help to build relationships, extend a business’s social reach and connect to a network of contacts, influencers and customers. What is social selling Engagement has never mattered more to B2B buyers, but the old sales models to engage buyers is becoming obsolete. A hard pill to swallow by many in sales management is that today’s informed and connected buyer is usually in control. When we talk about “buyer engagement,” using social media and social selling it can be hard to nail down. Research shows that buyers do want to interact with us in new ways, but on their own terms. This means that when engaging buyers, we need to be credible, be useful, be valuable and be relevant to get their attention in a content fuelled sales wor

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Sales Techniques : Sales techniques are many as they are varied. They can be as much psychological as functional when it comes to engaging customers. In a heavily influenced digital sales world where inbound leads seem to rule the roost, lots of valid sales techniques have been overlooked. Collaborate to uncover sales opportunities. Successful selling is about 54% listening to 46% talking. On a sales call or in a sales meeting, measure the switch rate, this is the rate at which each party takes turns listening and then talking. This sales technique allows for the flow of information to be two-way. Become skilled at active listening so each side can work together to help find the solution that best meets their needs. To ensure the switch rate runs smoothly, a list of discovery type questions should be deployed with the added benefit of finding out if any sales opportunity does exist. To ensure collaboration, they discovery questions should be prepared in advance. Examples inc

Future of B2B Sales : The future of B2B sales is being impacted by digital, social media and the change in buyers behavior.Traditional B2B selling is changing fast. B2B sales and the impact of social media, data, connectivity, and technology are bringing a step change in how companies sell. These changes will help companies take a giant step that will take them way beyond all the traditional selling tactics. B2B sales are about to evolve like never before by embracing the advantages digital technology provides. In fact, leading companies are already pulling away from their peers in both sales growth and sales productivity improvement. Future of B2B sales There is no doubting that B2B buyers have moved the selling goalposts as they seek out information and content on products using the internet and social media. This has led to a rise in challenges for sales leadership, challenges such as: Re-evaluating their products and services to meet buyers changing ha

Social Selling Strategy : A social selling strategy must be built around the value salespeople and the business can provide to build relationships via social media. Having a Social selling strategy as part of a digitally focused sales strategy is a no brainer for many forward-thinking sales organizations. What they have come to realize is that Social selling is about utilizing the data available via the social channels to aid in their overall sales strategies and selling pursuits. The growth of digital and how it has changed the buyers journey has created a new set of challenges for sales leaders and their teams. As buyers switch to online to educate, research and purchase, e-commerce facilitated sales are set to reach nearly $4.5 trillion by 2021 (Source: Statista). Despite this, many organizations still struggle to maximize the potential of the digital sales channels. Social Selling Strategy The impact of digital and social networks on both the sales and buyers